Get real-time access to reliable and relevant first-party data across Africa

On-demand, quality and cost-effective, Africa consumer data and insights

How it works?

We make it possible to access first-party data and insights across Africa in a few easy steps.

1

Login into our portal or connect via our API

2

Select your audience and get a quote

3

Deploy your survey

4

Collect the data in real-time

Research focus

Through its large database of pre-qualified B2B and B2C survey respondents and multi-modal data collection capabilities, AfriSight enables easy deployment of surveys thereby delivering data in real-time and on-demand.

Products & Brands

AfriSight support companies in the development of new products & services, analyse brand strength & equity from a consumer’s perspective

Key performance indicators such as brand awareness, image and brand equity are among the main factors contributing to revenue growth and customer retention. AfriSight support major companies to analyse brand strength from a consumer’s perspective. AfriSight platform support companies in the development of new products and services. Your target customers can directly test new product concepts and offer feedback. We help you identify innovation opportunities and successfully launch new products in your target markets.

Companies & Markets

Through data collection and analysis, AfriSight identifies market structure data, market size, market drivers, competitor information and market developments on behalf of its clients. The data is used for business development, due diligence and strategic decision making

AfriSight researches and analyze markets, industries and companies on behalf of its clients. Through our analysis, we identify market structure data, market size, competitor information and market developments. We continuously monitor market drivers and market trends, estimate, model and forecast market potential.

The research and analysis is used for business development, due diligence, strategic decision making and trade & investment purposes. AfriSight can further generate customized market intelligence reports, customer leads, and competitive & benchmark analysis from the researched data.

Health & Wellness

AfriSight helps to provide solutions to today’s biggest health & wellness challenges. Our platform support the pharmaceutical and medical industries in operational aspects of data collection among healthcare professionals and patients across Africa

AfriSight’s Health & Wellness research helps to provide solutions to today’s biggest health & wellness challenges. Improvements in nutrition, hygiene and advances in vaccines and medical treatments against communicable diseases can now support people to live longer.

However, changing consumer demands and healthcare costs outpacing growth is driving preferences for products and services. The African continent is not immune to such changes happening in the industry. Hence our platform support clients in all operational aspects of market research among healthcare professionals and patients across Africa.

People

For corporate success, both customer and employee satisfaction are very important factors. AfriSight support partners in measuring customer & employee satisfaction and recognizing the best employers.

For corporate success, both customer and employee satisfaction are very important factors. There is no one who can better advise companies on products except the daily users of the products. Hence to keep innovating, it is important for companies to measure customer satisfaction. Happy employees are an investment to an organization, and our platform can assist in measuring employee satisfaction and recognizing the best employers.